The Friday Few Observations for Week 23 of 2024 - What are you going to make this summer?

Apple showed up this week and it sparked an interesting conversation in our household around needing new phones, iPads and even laptops, holy refreshes batman that is a lot of hardware.
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We also had a conversation with a person very close to Apple who said that making an app inside their store is getting easier and easier as they will write some of the code for you.

Think about having a machine that has the engineering fundamentals to allow you to focus on the creativity and customer nuance you are looking to achieve. This really empowers and encourages people to use their tactical empathy to understand what someone is struggling with and then deliver a solution that helps that person get unstuck and keep making progress.

10 years ago, when Amazon was dropping the costs to publish a book to the floor, we worked with our then young children to self-publish four books.

Amazon even gives you an Author Page.

The process of creating something was an important step for us to take together and this summer our aim is to have at least one app launched by Labor Day.

The conversations around the house are lively and just like the book, once you have your product launched you are desperate for a customer.

Yet while the book might have an edit or two, the app should evolve based upon user feedback and potentially get better as technology improves on the backend.

We won’t be retiring anytime soon on this venture but do believe the process of creating and iterating in the digital world is important.

What do you want to make?

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